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The program is being distributed through broadcast, cable, and satellite media, and is also available on videocassette. TV411 is participatory, learner-centered, practical, and engaging. It shows viewers how to integrate active learning activities such as keeping a journal, filling out an application, creating a budget, doing research, etc.
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ALMA's founder and Executive Director
is Marian L. Schwarz, Ph.D., who created the New York City Adult
Literacy Initiative. She created TV 411 based on some 70 million Americans'
unmet needs for literacy instruction. Despite a substantial increase in
literacy services over the last decade, fewer than 10 percent of those
in need are served by instructional programs. Thousands spend months on
waiting lists for a seat in a class or tutorial. Millions cannot attend
a class because of the demands of work schedules, childcare responsibilities,
or travel difficulties. And many others are frightened and ashamed of
"going to class." Home viewers can learn in the privacy of their
homes, on their own time, based on their perceived needs.
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| Click here for Q&A with Marian Lapsley Schwarz! |
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ALMA
is a national television and video-based multimedia adult literacy service
that was developed with core support from the Ford Foundation and expansion
support from the Lila Wallace-Reader's Digest Fund. The project has
designed and produced TV411, the series of literacy videos, accompanying
print materials, as well as a web site for adults at the pre-GED level
who are in need of writing, reading, and math skills.